Land of Banyuwangi

Panino Organic Rice hails from Banyuwangi, Indonesia. One of the most fertile agricultural lands of the country, Banyuwangi produces high quality organic rice that is cultivated by Panino through a partnership with local farmers. e rice, developed and planted by System of Rice Intensi cation (SRI) and Jajar Legawa methods, contains higher nutrient content than the average counterparts.

e rice pouch, designed with a perspective illustration of the city of Banyuwangi, features several popular destinations such as Kawah Ijen, Banyuwangi Ferry Port and Patung Gandrung. e slit sides allow the compressed rice to peek through, giving consumers a teaser of their purchase. e pouch is then accented by a splash of color that best represents the di ering rice seeds within. e illustration, sketched by local illustrator Erwan Priyadi, is then illustrated by contemporary Indonesian artist Roby Dwi Antono under the direction of Sciencewerk.






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